Webinar

Built to adapt: Keeping pace with commerce shifts

Watch guest speaker, Forrester Principal Analyst Emily Pfeiffer on what shifting customer behaviour, channels and AI mean for commerce strategy, plus Kathmandu on what it actually took to move.

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Who should attend

For retail leaders who still see a platform change as the risk

A strategic conversation built for ecommerce, digital, technology, operations, and finance leaders.

Guest speaker

What your platform is now being asked to do

Customers, channels and AI are not waiting. Emily's independent read on how to tell if the platform you have can still keep up.

What leaders are already paying

Speed, people and missed trading moments

The unpaid work of holding a complex stack together, and the campaigns that never make the window. The session walks through what that looks like in a trading calendar.

What change looks like

Kathmandu moved platforms in four months and kept selling through a flash sale

Craig Mildenhall discusses coming off a long-running Magento stack: what it took, and what he would tell ecommerce, tech, ops and finance leaders.

Your speakers

An independent analyst, and a retailer who has done it

A guest speaker from Forrester, and Kathmandu's first-hand experience. Hosted by Shopify.
Emily Pfeiffer, Principal Analyst at Forrester, headshot.

Forrester

Emily Pfeiffer

Principal Analyst
Hannah Udina, Head of Partnerships at Shopify, headshot.

Shopify

Hannah Udina

Head of Partnerships
Kole Mahan, Account Director at Shopify, headshot.

Shopify

Kole Mahan

Account Director
Craig Mildenhall, GM Digital at Kathmandu, headshot.

Kathmandu

Craig Mildenhall

General Manager, Digital

WEBINAR

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